A 12-Week Program for Real Sales Results
This isn’t guesswork—it’s a step-by-step sales strategy built around your business. Over 12 weeks, we’ll sharpen your message, strengthen your process, and give you the tools to consistently win more work.
One trade business owner went from struggling to book meetings to landing his biggest client yet—before the program even ended.
Clear strategy. Real results. Let’s get started.
Session 1: Identify and define their ideal customer profile (ICP) through
collaborative exercises.
Session 2: Analyse existing buyers and build listing of Ideal buyers.
Session 3: Explore various prospecting methods such as cold calling, email outreach, and networking, focusing on industry-specific applications. Build a comprehensive prospecting plan.
Session 4: Conduct role-play scenarios to practice prospecting communication, objection handling, and develop effective proposals and quotes with success stories.
Session 5: Learn strategies to enhance productivity and explore CRM software and digital tools for lead management and prospecting efficiency.
Session 6: Focus on pre-meeting planning, including researching clients, setting agendas, and preparing for client interactions.
Session 7: Develop strategies for lead nurturing and maintaining follow-up consistency to ensure prospects move through the pipeline efficiently.
Session 8: Review and refine the sales pipeline structure, emphasizing lead qualification and prioritization for better efficiency.
Session 9: Develop long-term strategies to win larger opportunities via effective strategic planning, focusing on value proposition and competitive positioning.
Session 10: Implement strategies for managing and growing the existing customer base, with a focus on retention, upsell opportunities, and customer satisfaction.
Pair team members with accountability partners to encourage mutual support and ensure homework completion.
Schedule weekly progress check-ins to discuss challenges, share successes, and provide additional support or guidance as needed.
Introduce gamification elements such as leader boards or rewards for achieving milestones or meeting targets.
Establish an open feedback loop where team members can provide input on what’s working well and what can be improved throughout the training program.
Encourage team members to integrate newly learned techniques into their daily workflow by setting aside time for prospecting activities and incorporating them into their KPI tracking process.
Implement a robust cost-efficient CRM that will track data, improve win rates etc
